Introduction: Why Analyze Popular Cleansers?
As consumers become increasingly ingredient-conscious, top-performing cleansers such as the PG Olay Amino Acid Facial Cleanser gain popularity not only for their brand appeal but also for their gentle and effective formulation. At BookChem, we help R&D teams, formulators, and brand developers understand the “why” behind product performance—by analyzing the surfactants, thickeners, moisturizers, and stabilizers used in leading global products.
Let’s dive into how this iconic amino acid cleanser is formulated—and what makes it effective, mild, and market-leading.
1. Core Cleansing System: Gentle Yet Effective Surfactants
The foundation of any cleanser is its surfactant system. This formula leans into amino acid-based surfactants for mildness and skin affinity.
Sodium Cocoyl Glycinate
Derived from coconut oil and glycine, this amino acid surfactant provides creamy foam, mild cleansing, and skin conditioning. It’s less irritating than traditional anionic surfactants and is biodegradable.
Sodium Lauroyl Sarcosinate
Another amino acid-based surfactant that offers gentle cleansing while enhancing foam richness and viscosity. It pairs well with other surfactants for synergistic effects.
Cocamidopropyl Betaine
Used as a co-surfactant to boost foam, reduce irritation, and stabilize the formula. It adds viscosity and helps create a soft, luxurious lather.
2. Moisturizing and Conditioning Agents
Amino acid cleansers often double as skincare treatments due to their mild nature and hydrating benefits. PG Olay’s formula includes:
Glycerin
A classic humectant that draws moisture to the skin, helping to prevent dryness during and after cleansing.
Niacinamide (Vitamin B3)
A high-performance active that improves skin tone, strengthens the barrier, and reduces inflammation.
3. Stabilizers and Aesthetic Enhancers
To achieve a luxurious texture, long shelf life, and pleasing skin feel, formulators include agents like:
PEG-100 Stearate / Glyceryl Stearate
These act as emulsifiers and texture modifiers, offering a smooth cream feel while stabilizing the blend of oil and water components.
Carbomer or Xanthan Gum
Used to enhance viscosity and product stability, especially important in a creamy or foaming facial cleanser.
4. Fragrance & Preservatives
Though subtle, fragrance adds emotional appeal and brand identity. Preservatives like phenoxyethanol or caprylyl glycol are selected to maintain product integrity while being skin-friendly and compliant with global cosmetic regulations.
Key Formulation Takeaways from BookChem
- Mild Surfactants Are Non-Negotiable
Amino acid surfactants offer low irritation, skin barrier protection, and a soft after-feel. Ideal for daily cleansers and sensitive skin products. - Add Moisturizing Actives for Skin Care Synergy
Integrating niacinamide or glycerin elevates your cleanser from just a wash to a skincare product. - Foam Texture Matters
A balance of sarcosinate + betaine gives rich foam with a soft collapse—pleasing and non-stripping. - Clean Beauty Is In Demand
This formula is free from sulfates, alcohol, parabens, and harsh soap bases, meeting the expectations of conscious consumers.
BookChem Can Help You Formulate Better Cleansers
Want to create a high-performance amino acid cleanser like PG Olay?
We provide:
- Ingredient sourcing (amino acid surfactants, humectants, mild preservatives)
- Custom formulation development
- Regulatory compliance support for EU, U.S., and Asia markets
Contact BookChem today to request samples or collaborate on your next innovation in mild facial cleansers.
